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2D & 3D Design 2D Drafting 3D Design 3D Modeling CAD Design CAD Modeling Ideation Ideation Sketches Innovation Design Logo and Label Design Manufacturer Sourcing Packaging Design Product Design Product Lifecycle Management Sketch Drawings Sketch Modeling Sketch to 3D Sketch to CAD Sustainability Technical Drawing Services


As a kid I was always tinkering, taking toys apart, building my own toys and generally just asking the question, “WHY!”. I always felt that there had to be a good reason why things were done the way they are. I found myself wanting to explore that more and push myself to see if I could create things in a better way. I studied Industrial Design and received a BS from the University of California, Long Beach. After college I decided to take advantage of every experience I was going to have in my career and use it to my advantage. Think of it as my graduate degree where I could get paid, earn real world experience and learn different ways to solve problems (it just took a little longer). During this time, I developed the core values that I bring to every project.

Think differently. Be better.

Take care of people and the environment.

Challenge everything and be part of the solution.

For the last decade and a half, I’ve worked for small and large companies alike. I’ve designed furniture for a well-known furniture designer, John Caldwell. I worked consumer electronics for Pentagram and Lenartstudios. Designing for large companies like Motion Computing, Fujistu, Jibe Audio, LG, Memorex, Dell and E-ink. I found my calling when working for Specialized designing cycling shoes. I rounded out my design experience learning about packaging design. My time at Uneka taught me about how the entire product design experience comes together and gets delivered to the consumer.

All of these experiences have molded me into the designer I am today. Passionate, thoughtful, inquisitive and purposeful in my approach. However, it is this passion to do better that drives me.


  • Senior Product Designer - Packaging Uneka Concepts · Full-time Apr 2016 – Jul 2021 5 yrs 3 mos Pleasanton, CA, United States - Led design creation and facilitated collaboration between in-house development, manufacturing and clients.
    - Upskilled team with outside manufacturing and material knowledge
    - Mentored and fostered in-house design team to streamline the design process.
  • Senior Product Designer - Footwear Ariat International · Full-time Jul 2018 – May 2021 2 yrs 10 mos Union City, CA, United States - Drove the growth of the fastest growing product categories at Ariat by leading product innovation in the WORK and Outdoor Category, helping
    to grow the business 23% YoY.
    - Directed cross category collaboration between Footwear and Apparel.
    - Managed category research of material innovation. Specifically in wearable electronics.
  • Senior Product Designer - Footwear Specialized Bicycling Inc. · Full-time Nov 2011 – Feb 2016 4 yrs 3 mos Morgan Hill, CA, United States - Identified and facilitated the development of Dyneema into the product
    line by leading market research for Road and Mountain categories.
    - Spearheaded the creation of the “Open Road” category resulting in two new halo products, Audax and Recon Mixed.
    - Applied 3D modeling methodologies to facilitate hard goods
    development between manufacturing and in-house design team.
    Ultimately, reducing the development time from 12 weeks to
  • Senior Product Designer - Consumer Electronics / Hardgoods Lenartstudios · Full-time Sep 2006 – Nov 2011 5 yrs 2 mos San Francisco, CA, United States - Lead designer on Dell, Datalogic, Motion Computing, Fujitsu cell
    phones, Memorex...etc.
    - Drove research and innovation in emerging 3D software (ie Grasshopper, keyshot and rapid prototyping).
    - Led innovation explorations in 3D to push the boundaries of the current manufacturing processes (ie 3D lattice structures). Ultimately, leading to innovative design solutions.
    - Managed to project plans and timelines


  • Cal State Long Beach BS, Industrial Design 1999 – 2005

Joined: December 31, 2021

Last seen: December 31, 2021


Pleasanton, CA, United States