Lay's Common Area 3D Design

I led the 3D design and development of the "Live the Experience" experiential booth, a modular themed space with a multicolored arch structure, a play area (foosball), a rest area with beanbag chairs, and product dispensers. I translated the brand concept into a complete physical environment, generating the necessary technical drawings, exploded views, and manufacturing specifications so that the workshop could produce and install the structure without ambiguity.